Foundation News


14 MAY 2019




Sherrin is thrilled to officially unveil the new design of the 2019 Toyota AFL Sir Doug Nicholls football that will be used throughout Sir Doug Nicholls Round, spanning across Rounds 10 and 11.The Round commences on Friday, 24th May with the Marngrook match, followed by the annual Dreamtime at the ‘G match on Saturday, 25th May, and finishes on Sunday, 2nd June.  


This year, Sherrin and the AFL have joined forces with Aboriginal artist Rheanna Lotter, a former AFL employee, current football player and proud Yuin Nation woman, to create the powerful and emotive new design for the Sir Doug Nicholls Round Sherrin.


“This design shares the story of all AFL teams connecting with each other, their fans and the local community. Showing the pathway from grass roots footy to the AFL, so young boys and girls can follow their dream to becoming a professional AFL player. With the lines never breaking and all of us united together, the AFL community continues to stand by each other, take care of each other and always help each other”, says Rheanna Lotter.


One of the most significant rounds on the AFL calendar, Sir Doug Nicholls Round sees the football community formally celebrate and recognise Australian and Torres Strait Islander (ATSI) players and culture within the AFL and around Australia. Further celebrating the significance of Sir Doug Nicholls Round and the greater sense of communities coming together, Sherrin will launch a video featuring Australian and Torres Strait Islander stars Daniel Rioli of Richmond and Anthony McDonald-Tipungwuti of Essendon in the week leading into Round 10.


“I’m feeling extremely honoured to be asked to design the ball for Sir Doug Nicholls Round. This round is incredibly important and significant to our people. Showcasing our beautiful culture on such a large stage, getting to watch the boys run out in jumpers designed by amazing artists around Australia. Getting to listen to and feel the emotion of a Welcome to Country before the game and seeing all the performances – I honestly can’t explain that feeling. I am so proud to be Aboriginal” says Rhe, reflecting on what Sir Doug Nicholls Round, and her involvement in the Round this year, means to her.


This year, proceeds of every Sir Doug Nicholls Round football sold will be going to AFL Cape York House, a non-for-profit organisation that aims to provide educational, employment and training opportunities for young Aboriginal and Torres Strait Islander men and women from some of Far North Queensland’s most remote communities, in a culturally appropriate, safe and secure residential environment.


“Sherrin is extremely proud to play a role in Sir Doug Nicholls Round. An important event for our football community, this round helps to shine a light on Aboriginal and Torres Strait Islander players, communities and cultures within our great game. Our contribution this year to the AFL Cape York House via proceeds from our Sir Doug Nicholls Round Sherrin sales will help support the education, livelihood and futures of at-risk Aboriginal and Torres Strait Islander Youths. In addition to making a positive difference, it is exciting to be aligning with Rheanna Lotter to unveil a new, inspired design and gameball for the round.”- Naomi Maclean, marketing manager of Sherrin Australia and Russell Corporation.


The Sir Doug Nicholls Round Sherrin range will feature a leather gameball and synthetic replica for fans, and a mini for kids. This range is available from Rebel Sport stores Australia-wide and online at


Media enquiries:

iD Collective

Beth Patterson | 03 8554 4888

Foundation News

AFL Cape York House Foundation Golf Day

AFLCY House Foundation has been set up to offer greater support for students and participants, engaged in AFL Cape York Ltd programs which consist of Remote Game Development and Residential Boarding programs for both boys and girls.

AFL CY House Foundation held its first official event in holding a Golf Day at Cairns Golf Club on 17th August, 2018.

The event was bathed in perfect golf weather and was well received with over 70 keen Golfers teeing of in the best shot Ambrose 9-hole, format.

A reel draw card for the event was having former Australian of the Year and dual AFL Brownlow Medallist Adam Goodes and fellow Sydney Swans premiership player Michael O’Loughlin as game day hosts. Nic Dolton and staff from Shangri-La Cairns hosted the AFL legends who are avid golfers and loved being in Cairns and supporting event.

Money raised from the event are being used to assist students residing at AFL CY Boys House with the following:

  • Assist students and with families with short falls in ABSTUDY.
  • Purchasing of essential school and participation in sporting program resources.
  • Travel to and from home communities and specific student support activities.
  • Provide resources for life experience opportunities like, registration, excursions, travel, clothing etc.

We would like to acknowledge the following businesses that kindly sponsored holes:


Cairns Hardware

Pacific Toyota

Hollander Homes

Cairns Cool Air

Altitude Wealth Solutions

Davison Development Solutions

All our game day hole sponsors received an autographed Sydney Swans jumper signed by Adam and Micky O which were kindly donated by the AFL.

We would also like to acknowledge Matt and Chloe from the Cairns Golf Club for all their hard work and support on ensuring a memorable event.

Winners on the day were a plenty but the team from Lend Lease, Christie-Lee, Ryan, Yvette and Kieran stole the show winning three of the five major prizes.

We would like to sincerely like to thank our game day hole sponsors and raffle donors and look forward to seeing you next year.

AFLCY House Foundation is keen to make the event an annual event and looks forward to growing the day into a much bigger day in 2019.

Foundation News

Melbourne Cocktail Function

7th August 2018 

AFL Cape York (AFLCY) staff and students recently visited Melbourne as guest of the National AFL Office to conduct an information function for corporate partners of the Australian Football League, AFL Commissioners and special guests.

The Function was well received and attended with most attendees presently surprised by the work AFL Game Development, AFLCY House Residential programs facilitate.

We couldn’t have asked for a more impressive place to hold the event and we can’t express enough gratitude to Hall and Willcox which is located at the South Rialto Tower.

Former Richmond legend Matty Richardson gave up his time to MC the function with other former and current AFL Stars, Michael O’Loughlin, Chris Johnson, Matthew Stokes and Shaun Burgoyne offering their support.

Guests included AFL CEO, MR Gillon McLachlan, AFL Commissioner Simone Wilkie, former AFL Commissioner Sam Mostyn, Susan Alberti, AFL Qld CEO Dean Warren, Collingwood President Eddie McGuire and Western Bulldogs President Peter Gordon.

We would also like to acknowledge our friends from the Malvern Junior Football club that supported the event. Eight fathers of players from Malvern Junior Football Club attended which came off the back of a club visit to AFLCY House in Cairns earlier in the 2018 season. For the past two years AFLCY House has hosted the visiting club in a mid-year father & son camp in Cairns.

The focus of the night was to inform guests of the work that has been and continuing to be done in the remote Indigenous communities of North Queensland, Cape York Peninsula, Torres Strait Islands and Gulf Regions and to build greater awareness around AFLCY Boys House a 48-bed boarding facility located in Cairns for Indigenous youth.

In 2019 AFLCY Girls House will be operational and offering the same support and opportunities for girls.

The function enabled AFLCY Ltd to connect with many levels of the community which was a great opportunity for the three students from AFL programs that attended. Rusia Bann (13 year old) and Alannah Phineasa (17 year old) from Thursday Island along with year 12 student Cedric Pearson from Coconut Island, had a wonderful time meeting and talking with guests.

It is hoped that AFL CY Ltd can conduct similar information functions in Melbourne each year to continue the awareness and growth of the company.

We must thank Jude Donnelly, Head of Government & Stakeholder Relations who organised the function and who has been a wonderful advocate for AFL Cape York Ltd for a long time.

From the function we will continue to build positive relationships and partnerships with like mined people and businesses to ensure we keep on track with our mission.

If you would like to know more about AFL Cape York and its programs please visit

AFL Cape York Ltd
45 - 61 Tills Street, Westcourt
Cairns 4870

PO Box 143, Manunda 4870
Phone: (07) 4054 5199
Fax: (07) 4054 5399

ABN: 67106529257

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